Yourself: The single best asset that you have.


 If you pursue opportunities, opportunity will open up to you. It sounds good but it's not easy.

There is no need for specializing in a business, in the sense that you feel you will be more hirable or affective. Entrepreneurs need to benefit from opportunities as they arise. Stan Christensen said that choosing a career or a job is not necessarily a long-term decision. We don’t have to be close minded in our job searching or choice of job.

An entrepreneur of a health and fitness program Larry North shared that he received advice but did not always follow the advice. This can prove to cost entrepreneurs in the long run but all must be prepared to make these decisions or to confront failure.

The word exploit usually has a negative connotation. Harvard Business School June 22, 2009 shared an article titled “Identifying and Exploiting the Right Entrepreneurial Opportunity…. For You”. Of course, the word exploit caught me off guard. At first glance I thought it was a perfect fit, business, exploit, Harvard, of course!  But the article speaks of a context of opportunities. It teaches, in other words, how to squeeze all the juice out of ourselves, in order to be guided toward the right opportunity. Also, it teaches us how to freely welcome opportunities as entrepreneurs.

Being an entrepreneur is said to be a dynamic, ongoing process. “Entrepreneurs must evaluate each opportunity in the context of their current situations and life plans… Each of us lives in a web of relationships. Our choices will shape our lives and the lives of people around us . . . and vice versa.”  Time and time again we are reminded how powerful networking can be. I always use to think networking was a way to finagle or get the upper hand. I have since observed the world around me and now I realize networking is really is about competitiveness. It is only your own fault if you do not know how to get to know people and build relationships. In the business world, our personal lives need to be up to par. From the same Harvard article mentioned above we read, “The trick is to find the sweet spot at the intersection of societal needs, economic feasibilities, and one’s personal satisfaction as one pursues entrepreneurial opportunities planning and decision making are complicated and must be approached with optimism, flexibility, pragmatism, and an eye to your personal vision.”

This is how our business can be a good fit for us. In summary, be open to change, without neglecting what is most important in life; our own family and ourselves.

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